VOLZHENKA
FRANCE (PARIS)
Volzhenka
Our project with the luxury black caviar brand Volzhenka involved a comprehensive marketing campaign designed to highlight the wild and exquisite taste of their product. Here's a look at how we elevated the Volzhenka brand through strategic event production, e-mail marketing, content marketing, social media marketing (SMM), and collaborations.
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  • Expanded Brand Presence

    The strategic combination of events, content marketing, SMM, E-mail marketing, integrations of ERP, CRM and e-commerce platforms like Shopify and web development solutions, led to engaging new customers and created outstanding results for Volzhenka and launched them into a new phase of growth.
  • Event
    Success

    The brand’s luxury dinner in their newly redesigned brand apartment in Paris on July 2022 attracted high-profile attendees, including influencers, ambassadors, media representatives, and gourmet enthusiasts, creating widespread buzz.
    Guests were welcomed for a cocktail with canapés and spoons of caviar, fresh from their own farms in Greece and Italy – followed by an exquisite dinner featuring the six different types of caviar the brand produces.

    • Guest: Amina Muaddi, Davide di Giglio, Francesco Costa, Andrea Grilli, Karlie Kloss, Derek Blasberg, Natalia Vodianova, Antoine Arnault, Sasha Luss, Constance Jablonski, Evan Yurman and etc.
  • Increased Engagement

    Luxury content tailored to a discerning audience elevated the brand's prestige, engaged a high-end audience, and achieved significant growth in both reach and conversion.
    Targeted distribution strategies and partnerships with top influencers have significantly broadened the brand's reach.

    • 5 Time Increase In Monthly Web Traffic.
    • 157% Increase In Instagram Page Engagement.
    • 5x Improved PositionsIn Google Websites Indexing For Relevant Keyword Searches.
  • Positive Brand Perception

    The consistent and high-quality brand messaging reinforced Volzhenka's reputation as a premium caviar brand synonymous with luxury and wild, exquisite taste, leading to increase in positive customer reviews and testimonials.

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