CHINA GRAMOTA
russia (ST. petersburg)
China Gramota
Promotion of the Alexander Rappoport's restaurant in St. Petersburg.
Our project involved a multifaceted approach, incorporating a development and implementation of creative concept, PR support, series of exclusive events that align with the brand’s identity, engage our client's target audience, attract key influencers and generate buzz.
we know the rules like a pro, so we can break them like artists
  • Enhance the reputation

    Media Coverage: Secured extensive coverage in the local top-tier food and lifestyle publications, enhancing the restaurant’s visibility and reputation.

    • 30+ media publications based on the results of each event.
    • Nominations in restaurant awards: GQ Russia, Sobaka.ru, WHERETOEAT, SPOON GUIDE.
  • Increased Foot Traffic

    Significant rise in reservations and walk-ins, driven by the buzz generated from the Exclusive Launch Party series party and ongoing events:

    • Parties with popular DJs
    • Press lunches to provide media representatives with a first-hand dining experience
    • InstaMeet events for social media influencers and food bloggers
    • Chef’s set presentations to present exclusive culinary sets during special events.
  • Positive Reviews

    Received glowing reviews from food critics and influencers, reinforcing the restaurant’s position as a top dining destination.
  • Community Connections

    Strengthened ties with the local business community through targeted business breakfasts, establishing the restaurant as a go-to venue for professional events.

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